truths about business and motherhood
When I started my stationery shop back in 2012, there weren’t a lot of options for creative children’s party designs. I was planning my daughter’s first birthday party and it was a farm theme. Everything seemed too “cutesy”. It was mostly a party for our adult friends – we were the first of our friend’s […] Read more…
It started with the mailbox. I’d hear the postman’s close of the front flap and go bolting down the driveway. I couldn’t wait to see what letters, catalogs and other goodies were inside. Then, came email. There was a joy of opening my inbox each morning to see who contacted me from near and far […] Read more…
Oh, November is here. Which can only mean one thing. Winter is just around the corner. And with the winter season comes getting creative with marketing your online business. And I am talking about winter here. I know the holidays come first. Holiday marketing is very different than winter marketing. During the holidays, customers come […] Read more…
The other day something amazing happened in my shop. I rediscovered the joy of return customers. The world is a chaotic place. Especially online. And even after a wonderful shopping experience, I always wonder if a customer remembers my shop. Do they ever recall that their stationery arrived on time for their event? That we […] Read more…
