Woman and man sharing coffee mug in winter

Winter Marketing Ideas for your Online Shop

Oh, November is here.  Which can only mean one thing.  Winter is just around the corner.  And with the winter season comes getting creative with marketing your online business. And I am talking about winter here.  I know the holidays come first.  Holiday marketing is very different than winter marketing. During the holidays, customers come […] Read more…

Woman holding balls of yarn

The Joy of Return Customers

The other day something amazing happened in my shop.  I rediscovered the joy of return customers. The world is a chaotic place.  Especially online.  And even after a wonderful shopping experience, I always wonder if a customer remembers my shop. Do they ever recall that their stationery arrived on time for their event?  That we […] Read more…

Retro camera with plants

Easy Tips for Taking your own Amazing Product Photos

The one thing that every successful creative business needs is amazing product photos.  It doesn’t matter if you’re selling your products via social media, an Etsy shop or your own independent website.  If your products don’t look good, no one is going to purchase them. Why not?  Because product photos are the one and only […] Read more…

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